Initiatives to Achieve Strategic Objectives Initiative 4: Enhance the MSME Technology Platform. 25. This initiative will support the plan of the ASEAN Coordinating Committee on MSMEs (ACCMSME) to promote key technology usage and its application to business by detailing the steps required to achieve the strategic objective. Additionally, MPAC 2025 will enhance coordination among different stakeholders to achieve this initiative, including: ACCMSME, ASEAN Telecommunications Senior Officials Meeting (TELSOM), business associations and councils, and others. 26. To ensure that MSMEs in ASEAN leverage digital technologies and encourage their adoption among MSMEs, a first step will be to address the current lack of understanding on barriers to digital adoption for MSME in the region. A survey will be conducted among MSMEs in each Member State to gain a deeper understanding of the current situation in relation to digital adoption, as well as the key barriers preventing adoption. This survey will also examine the current approaches being used in each ASEAN Member State to support digital adoption by MSMEs. A forum will be established for government officials in the MSME and ICT space to understand the current barriers and share lessons on successful interventions currently being used in ASEAN. 27. A key component for addressing digital adoption will be to strengthen the existing ASEAN SME service portal by responding to the insights from the MSME survey, as well as developing a digital technology platform which draws on best practices offerings from within and outside ASEAN. Potential areas of opportunity for the portal include building functionality on business networking— enabling MSMEs to connect and do business with technology vendors across the region—and including more materials on maximising the benefits of digital adoption by drawing on the work of existing business councils and privatesector players. Initiative 5: Develop the ASEAN Digital Financial Inclusion Framework. 28. This initiative aims to promote financial inclusion by delivering financial products and services to a wider community that is currently under-served, including MSMEs. It also seeks to promote the ASEAN ICT Master Plan 2020, which, among others, seeks to raise awareness of digital trade and use of electronic payment among businesses so that they can better transact with suppliers and customers, including online consumer protection. MPAC 2025 aims to enhance coordination among different stakeholders in this area and provide further support on the detailed approach that could be adopted by the Working Committee on Financial Inclusion (WC-FINC) and Working Committee on Payment Systems and Settlement (WC-PSS). 52 MASTER PLAN ON ASEAN CONNECTIVITY 2025

Select target paragraph3