Cambodian ICT Masterplan 2020 12.4.2 Enhancing Financial Network The financial network connecting to all financial institutions must be created, and related automatic payment systems connecting to all financial institutions should be developed. 12.5 Improving e-Tourism Services e-Tourism is defined as digitization of all the processes in value chains made by entities in all tourism sectors as well as application of ICTs on the tourism industry for the value chain. Until mid-1990s, over half the world’s electronic transactions, which are mainly made by airlines, were in tourism. After ICT technologies have been applied to tourism, e-tourism has evolved dramatically. The typical examples of e-tourism outputs are electronic VISA, electronic tickets, online booking and mobile applications. As main features of e-tourism, e-tourism enhances competitiveness of the organization in tourism industry. There are lengthy supply chains based on commissions consisting of product suppliers, consolidators, wholesalers, retailers and consumers in tourism sectors that are dominated by small enterprises. Tourism suppliers form a complicated network. 12.5.1 Construction of the Central Travel Information Center The central travel information center, which is on/off-line information center for tourists and travelers, is constructed. Additionally, digitized information regarding transportation, activities, schedule, dining, accommodations for tourists and travelers, generated in all tourism sectors, is collected in regional travel information centers located in provinces. 12.5.2 Establishment of Tourism Network The information in each tourism sector is digitized, and the information in tourism industry is centralized. All tourism sectors are integrated creating the tourism network which is on/off-line network. On the tourism network, the centralized information for tourism are shared with all tourism sectors. Application solutions are developed to support the tourism network. 12.5.3 Support for Growth of Gigantic and Major Companies National support is urgently needed for growth of major tourism companies in which various tour programs are available and partnerships with major foreign travel agencies are made. 36