the acceleration of e-Commerce within the European Union as a major
objective in the immediate future.
It is envisaged that the onset of e-Commerce will have significant effects
on individual businesses and will result in an aggregate impact on the
national economy and, as a result, on society.
e-Commerce is not limited the national economy. The key feature of eCommerce is its ability to transcend national and geographical
boundaries. The challenge is for local businesses to retain their domestic
markets in the face of external e-Commerce competition, while at the
same time gaining a foothold internationally by marketing and selling via
e-Commerce.
The risks and opportunities to local business emanating
from new e-Commerce scenario will vary by business sector and target
market, and entrepreneurial drive.
Overall, it is reasonable to assume that unless e-Commerce solutions are
taken up by local business, the local economy will be at a disadvantage
in the face of external e-Commerce competition. This disadvantage will
increase over time as external e-Commerce continues to increase. The
need for Grenada businesses to maintain the pace with overseas
competition is therefore paramount.
Another important feature that characterizes e-Commerce is the gains to
be had from the streamlining of business processes for higher efficiency
and cost effectiveness.
In general, business should gain from the transition to e-Commerce via the
following positive effects:
o
A general increase in productivity.
o
A more streamlined interface between production and sales.
o
Better stock management, potentially leading to 'just in time' stock
management.
A STRATEGY AND ACTION PLAN FOR GRENADA
Anurag Sinha
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