Today, the digital convergence occurs at various levels. On one level there is the
convergence between networks projected for transfer of speech and those for data
transfer. In the beginning, there was transfer of digital signals through analogue (speech)
networks, which was conducted by modems, which are now a standard equipment of any
computer. However, today the totally opposite process happens, transfer of speech via
network designed for data transfer (VoIP).
Creation of new, advanced infrastructures, combined with new technologies for
compressing contents, has created the condition for appearance of the second level of
convergence that between telecommunications and broadcasting. Namely, telecom
operators more aggressively invade the broadcasting market by distribution of
audio/visual content through electronic communications infrastructures. The profit gained
so far by telecom operators from the fixed telephony rapidly decreases; it is compensated
by offering new types of multimedia applications and services via electronic
communications networks. On the other hand, cable operators, as traditional distributors
of radio/TV programmes, started to invade the electronic communications market, i.e.
they have started to offer a triple play, i.e. radio/TV, Internet and voice telephony (VoIP).
Television and radio programme services, movies, games, music, electronic books, etc.,
are already available on the list of services offered by fixed and mobile telecom
operators, as well. As a result of the aforementioned, the so called terminal convergence
becomes more notable – devices have been added to PCs and TVs which provide various
types of electronic communications services and alike.
The third level of digital convergence occurs between telecommunication and consumers'
(audio/video) electronic devices, i.e. advanced digital technologies open opportunities for
easy connection and access of different devices to multiplatform communications
networks.
The digital convergence provides for creation of new rich media contents in new different
formats adjustable to different platforms, available to anybody, regardless of the location
or time and personalized according to the user and his/her priorities or needs.
The digital convergence stimulates the development of new innovative applications4 for
info-communications technologies, which on the other hand cause tectonic changes in
institutional administration, provides for opportunities for strengthening society
capacities in managing the democratic processes of equality and creates sustainable
economic development.
As a result of the digital convergence new value added products are being produced
which represent a basis for sustainable economic growth, based on reduction of
differences, promotion of equal opportunities, increased democratization,
improvement of the life quality. From these reasons arises the inevitable need to
establish an environment for their further development.
4
Services for the information society (in particular e-citizenship participation, e-democracy)
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