Creating a Knowledge Society in the Sultanate requires a comprehensive awareness of e.oman and empowers all segments of the society with ICT skills. Therefore, ITA has launched several projects and awareness programs to raise the awareness, train, and qualify all segments of the society as follows: e.oman Awareness Campaign This is an integrated ongoing e.oman awareness campaign consisting of seminars, presentations and other contact programs conducted across the Sultanate. ITA targets all segments of the society to enhance awareness of eGovernment Services, to recognize the importance of IT, to benefit from opportunities in IT, and to encourage individuals to gain digital literacy skills. Face-toface interaction with the community is possible by participating in public events such as the Muscat Festival, Khareef Salalah Festival and Comex. Community Knowledge Centers (CKC) These are centers established in the different governorates and regions of the Sultanate, with computers, digital literacy programs, Internet service and other training programs. These centers are responsible for providing different segments of the society with the required ICT training, with the aim of eliminating digital illiteracy and empowering all members of the society to communicate and interact electronically. National PC Initiative The National Personal Computer (PC) Initiative aims to build capacity in the general population by creating a PC bundled offer - PC plus digital literacy training. The initiative will also contribute to enhancing the Information & Communication Technology (ICT) sector by developing locally based experts to deliver associated services.