Strategic Priorities SME Productivity Initiatives and Actions Initiative 2 : Mobilise the prescribers Actions Description 17. Assist SMEs supplying providers of the main contractors that are engaged in dematerialisation projects • Support SMEs in their projects of electronic exchange dematerialisation with their main contractors: initiation, consulting, etc. 18. Involve main contractors to incite Very Small Enterprises to be equipped • Use the influence of the main contractors to incite Very Small Enterprises to acquire basic equipment tools (computers, basic applications); • The fist phase of this project will be in the “Commercial” branch, which will be a follow up of the “Rawaj” program on equipment and upgrading of proximity-based commerce. 19. Involve professional associations in SME’s endorsement to IT • Implement a communication plans around IT benefits among the members of professional associations; • Develop an IT correspondent network at the level of professional associations to promote IT culture in Small and Medium Enterprises. D i g i t a l M o r o c c o 53 The National Strategy for Information Society and Digital Economy - 2009-2013