Article (54) The service provider shall not send, or require others to send, any electronic communications of commercial nature to any consumer without the explicit consent of the consumer regarding that dispatch. The consent of the consumer regarding the dispatch shall be presumed to have been obtained in the case of an existing relationship with the service provider which meets the apparent expectation of the consumer to receive the electronic communication provided that the content of the electronic communication is relevant to the purpose for which this relationship has been established and provided that the service provider provides the addressee of the electronic communication with the appropriate opportunity and means to opt out from receiving any further electronic communications, at any time. The Supreme Council may issue additional rules relating to unsolicited electronic communications. Article (55) Where the electronic communication relates to an order to conclude a contract of commercial nature, a service provider shall, prior to an order being placed, provide the consumer, in a clear and comprehensible manner, with the terms and conditions of the contract, including the following: 1. the technical steps required to conclude the contract. 2. information regarding the service provider 3. a description of the main characteristics of the services or goods. 4. the prices of services and goods, and whether they are inclusive of tax and delivery costs. 5. arrangements regarding payment, delivery and implementation. 6. the validity of the offer and the price. 7. whether the consumer has the right to cancel the order. 8. whether the contract will be stored or retained by the service provider, the accessibility, storing, copying and retention of the contract by the consumer and the means for that. 22