National Cyberstrategy (NCS) M2 Awareness raising Description Awareness-raising measures are needed to ensure that the Swiss population can use electronic and digital products and services in a risk-conscious way. The aim is to create a high level of cybersecurity awareness across society and to provide tools that promote the responsible use of digital technologies and services. This also takes into account the goal under data protection law of ensuring that individuals retain control over their personal data and that companies and organisations make their data processing methods transparent. Overall, awareness raising is intended to strengthen society's resilience to cyberrisks. Background and need for action Overview of measure Cybersecurity awareness is on the agenda of many Swiss institutions, companies and organisations, with the systematic aim of making businesses and individuals resilient to cyber-risks. However, there is a need for greater coordination and pooling of current and planned efforts, because it is important that awarenessraising efforts are tailored as much as possible to the relevant target groups and how they are affected. For this reason, the target groups must be defined and the need for measures identified as close as possible to the target groups. Communicators must coordinate their messages to ensure consistent communication that facilitates recipients' understanding of the sometimes complex subject matter. There is already plenty of expertise in addressing specific target groups. Accordingly, existing bodies and organisations and their channels for communicating the measures will continue to be used as before (e.g. events and specialist journals/magazines run by associations, interest groups and umbrella organisations). Priorities - - Key actors - Needs assessment: The need for awareness raising and prevention in the different sectors will be continuously assessed based on the latest incidents, the development of the threat situation and the assessments of public authorities, companies and business associations on the need for awareness raising in their sectors. Overview and coordination: The actors involved in awareness raising will be known and interaction between them promoted in a targeted way. Measurement: The costs and impacts of awareness-raising measures will be recorded in order to determine their success and enable them to be optimised. Confederation: NCSC, FDPIC, FIS, FOCA, FOCP, FONES, FOT, FSIO, OFCOM, SFOE Cantons: communes and cities, cantonal cybersecurity competence centres, cantonal police corps, CCJPD, SCP Business community/society: All interested industry and business associations, other associations, NGOs and individual companies are included in the campaigns where this makes sense. 15

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