2. Strategic vision Finland is in a good position to build a reputation as a highly competent, successful and reliable country where the opportunities brought by digitalisation, such as the Internet of Things (IoT), exploiting big data, and various smart technologies, can be securely taken and pursued. Developing and offering data-driven services can drive growth in the economy. Our success will depend on our capability to develop, adopt and try out new kinds of business and revenue models. The readiness to relinquish old, inefficient structures and the courage to adopt new approaches are to a significant extent dependent on the trust placed in the new services, business models and market actors. Active participation in the development of information security expertise and markets will improve our opportunities to influence Finland’s role and position in a rapidly changing world. Securing digital independence is essential to help Finnish businesses enter international markets. It is also essential in terms of Finland’s capability to serve as an intermediator for a secure and reliable cyber environment. Furthermore, the different parties involved should come together to establish suitable conditions to ensure that one or more of the world’s leading information security companies in the future will be Finnish. The vision set out in the national information security strategy is that: “The world’s most trusted digital business environment is in Finland.” 5